Your online marketing strategies are working – website traffic is constantly increasing, and your audience is browsing and engaging with your website, but your leads and sales conversions aren’t converting. New and existing websites and…
Recently I read that four out of five small businesses in South Africa fail within 5 years of operation. These stats are quite alarming, especially since small businesses are the solution to employment opportunities and…
Search engine optimization, also referred to as SEO is an on-going marketing strategy that uses various tactics to boost and increase the natural visibility and ranking of your website within the respective search engines index…
On a daily basis, individuals are bombarded with a variety of marketing messages including television commercials, billboards, radio commercials, print advertisements and cold calls. These marketing techniques are referred to as outbound marketing and they…
Numerous small businesses make the mistake of not including a blog on their websites because of the time and manpower required to maintain it. The truth is the benefits of business blogging far outweigh the…
“If you build it, he will come” is a quote from the iconic 1989 American baseball movie, Field of Dreams and has since been used in a wide range of contexts, having evolved most commonly…
Online marketing services play an important role in helping your business’ online presence stand out. Sadly it is often overlooked due to commonly accepted myths. Here are 7 myths about online marketing services that could…
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