About Ignite Media
Since 2013, Ignite Media has partnered with businesses seeking growth they can trust — measurable, predictable, and aligned to the realities of their market.
We are a strategic consultancy specialising in brand development, marketing strategy, and digital campaign planning. Our work blends analytical insight with strategic creativity, enabling leadership teams to make confident, commercially sound marketing decisions.
Unlike traditional marketing agencies, we begin with strategy, not tactics. We examine your brand foundations, market position, and growth objectives to identify real opportunity, reduce risk, and ensure alignment before execution begins.
We combine strategic consulting with hands-on execution support, working closely with internal teams to strengthen your brand and marketing ecosystem — from positioning and messaging to campaign frameworks, processes, and supporting technology. Our focus is on building clarity and structures that continue to support growth long after our engagement ends.
As a Level 1 BBBEE contributor, we are committed to supporting sustainable, ethical, and strategically grounded business growth.
Why Choose Us
- We Simplify Your Growth Journey
- We Deliver Measurable Results
- We focus on High-Impact Work
- We Partner for the Long-Term
- We Tailor, Not Template
- We Empower Your Business
Our Mission
Our mission is to help businesses achieve sustainable, measurable growth through strategic clarity, informed decision-making, and disciplined marketing execution.
We partner closely with our clients to build strategies that align with their market realities and support confident, long-term growth.
Our Values
- Ethical business
- Partnership
- respect & integrity
- curiosity
- innovation
- creating value
- knowledge transfer
- Bespoke Solutions
Behind Ignite Media
Janine Schilder
Founder & Managing Director
Janine Schilder founded Ignite Media to help B2B businesses grow with clarity, confidence, and strategic intent.
With a background in high-performing B2B environments, including law and corporate sectors, Janine brings a rigorous, analytical approach to brand and marketing strategy. She built Ignite Media to support B2B businesses that require more than execution — businesses that need informed decision-making, strategic direction, and marketing that delivers measurable results.
Janine works closely with leadership teams to identify opportunity, navigate complexity, and translate strategic insight into focused marketing initiatives that support sustainable growth.
Outside of work, Janine enjoys time with loved ones, being in nature, and creative pursuits that encourage reflection, growth, and balance.
Behind Ignite Media
Janine Schilder founded Ignite Media to help businesses grow with clarity, intention, and confidence. With a background in high-performing B2B environments — including law and corporate risk analysis — Janine brings a rare combination of analytical rigour and strategic creativity to every project.
Her early career as a risk analyst shaped how she approaches marketing: through a disciplined, insight-driven lens that identifies opportunities, anticipates challenges, and creates predictable, secure growth pathways for her clients. Rather than relying on guesswork or trend-chasing, Janine helps leadership teams make smarter marketing decisions by understanding the full ecosystem — the risks, the levers, and the highest-ROI moves.
As the founder of Ignite Media, she partners with businesses to build brands and strategies that are both visionary and strategically sound. Her work blends deep analysis with human-centred storytelling, turning ideas into campaigns that deliver measurable, sustainable results.
Outside of work, Janine enjoys spending time with her family and friends, exploring nature, and pursuing creative projects that inspire personal growth and fulfillment.
Janine Schilder
Founder & Managing Director
Our Clients
Our Team
Janine
Kelci
Keenan
Enrico
Leigh
Theresa
Liesel
Trusted by teams across industries
OUR CLIENTS
