Social media has become an indispensable part of everyday life and has altered the way people interact with one another. Entrepreneurs have come to rely on social media marketing practices as well as social media…
Can you believe that after all the effort and money that goes into brochure design and creation, so many companies are still making these 3 brochure mistakes and getting it all wrong! Your company…
Your business has a failed website. You’ve spent the last of your marketing budget on building a brand new website for your business. With all its bells and whistles you were confident that once your…
If you’ve ever worked in any sort of marketing or sales capacity, you’ll have heard the term Buyer Persona thrown around like candy at Halloween. The buyer persona (also referred to as a marketing persona)…
When it comes to finding marketing ideas for your business the approaches are endless, but many of them can be expensive and you may not see a concrete return on your investment. Short of resorting…
So you’ve read the how-to guides, followed best practice and created your business Facebook page and the likes are rolling in – terrific! But how do you keep the bodies behind those likes actively engaged…
Almost every website in the world has one, and almost every website in the world neglects it. I’m talking about the ‘About’ page, that mystical would-be marketing tool. We’re all guilty of treating our ‘About…
We provide insight on content marketing trends to help you plan your content marketing for the year ahead
What is content marketing? In this blog we provide a clear understanding of what content is and how it influences your marketing activities
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