Content Marketing | Ignite Media
Feb 16, 2016
5 tips for strategic blogging

5 tips for strategic blogging

Numerous small businesses make the mistake of not including a blog on their websites because of the time and manpower required to maintain it. The truth […]
Feb 4, 2016
7 ways to drive traffic to your website. Ignite Media

7 ways to drive traffic to your website

“If you build it, he will come” is a quote from the iconic 1989 American baseball movie, Field of Dreams and has since been used in […]
Feb 2, 2016
hidden marketing value in your about us page. Ignite Media

The hidden marketing value in your About page

Almost every website in the world has one, and almost every website in the world neglects it. I’m talking about the ‘About’ page, that mystical would-be marketing […]
Jan 26, 2016
how to turn content into cash. Ignite Media

How to turn content into cash

The bottom line for every small business is that content marketing has to be about making money. If you want to generate content that converts to […]
Dec 15, 2015

Your business blogging goals for 2016

Let’s be honest, one of the main reasons why we’re in business is to make money.  Whether the motivating factor behind working in your own business […]
Dec 8, 2015
buyers persona, write for your audience. Ignite Media

Understand and write for your audience

Generating content that aligns with your brand values and speaks to your audience is important. If you do not have an audience to ‘sell’ to, then […]
Dec 5, 2015
content strategy vs content marketing. Ignite Media

The difference between Content Marketing and Content Strategy

  Content Strategy and Content Marketing, these concepts sound like potato, ‘po-tah-to’, however they are in fact two very different things. Let’s go back to our definition […]
Nov 24, 2015
content that stands apart and works for your brand. Ignite Media

Content that works for your brand

Social Media provides a unique opportunity of advertising delivered to your audience, without interrupting them. In other words, through targeting you can speak to those who […]
Nov 10, 2015
content strategy and business values. Ignite Media

Connecting your content strategy with your business values

Content is the ‘face’ of your company.  And the appropriate and inappropriate use of content, much like in real life, tells a lot about the person […]